OUR STORY
Before I founded Gem Jewelers Co., my journey began in Canada, where I grew up alongside my grandfather, a respected jeweler and trusted local jeweler in Montreal. Watching him handcraft beautiful jewelry and serve generations of families inspired my passion for exceptional craftsmanship and creating pieces that would be cherished for a lifetime.
As I got older, I began designing and selling my own jewelry online and through local pop-up events. What started as a passion soon became Gem Jewelers Co., with one simple goal: create exceptional jewelry at honest prices without ever compromising on quality.
When opportunities brought me to Los Angeles, I opened our showroom in the heart of the Historic Jewelry District. Working alongside some of the industry's finest craftsmen allowed us to specialize in natural diamond tennis jewelry, handcrafted in solid 14K and 18K gold.
As jewelers, we noticed the same problem over and over again. Customers loved the beauty of tennis necklaces but hated when they constantly flipped, twisted, or refused to lay properly. We knew there had to be a better way, so we made it our mission to solve this problem.
After years of research, development, and refinement, we engineered our Signature Non-Flip Tennis Necklace. Using our specially engineered link design, each necklace is crafted to naturally hug the neckline, helping every diamond stay beautifully aligned and face forward while providing exceptional comfort for everyday wear.
Today, Gem Jewelers Co. is proud to be recognized as one of America's tennis jewelry specialists. Every piece is handcrafted in Los Angeles using natural earth-mined diamonds and solid 14K or 18K gold, combining timeless craftsmanship with innovative engineering to create tennis jewelry that looks as beautiful as it feels.
Thank you for placing your trust in Gem Jewelers Co. It is an honor to create jewelry that becomes part of life's most meaningful moments, and we look forward to helping you find a piece you'll treasure for generations.
Joseph Abitol
Founder & CEO, Gem Jewelers Co.
Having an office in The International Jewelry Building helped me grow my business and develop relationships with so many essential people for my business. I found a niche and a void in the jewelry industry which was designing customized and personalized pieces for a fraction of the cost most jewelers would charge. It made me so happy to have clients that leave with a jewelry piece they will always cherish and would be able to pass on to their children.
OUR QUALITY
Through our relationships and our footing in the jewelry business, we are able to provide our diamond jewelry at a significantly lower cost than most of our competitors. That doesn’t mean we compromise on quality, the opposite is true. We go above and beyond to make sure all our jewelry is precisely made and use the highest quality of gold and diamonds available in the industry. We have an extensive and thorough quality control which each piece undergoes and is inspected before it is shipped.
GIVING BACK
Our method of success has been only through giving back to our community and to the less fortunate. Each month we choose a specific charity organization and commit 10% of our net profit to the less fortunate. By shopping with us, you turn your shopping into a charity act and help us give back to the needy.
We thank you for visiting our website and look forward to serving you.